Inji Duducu, Group People Director of Benenden.
Talking about using Appreciative Inquiry to identify the org’s true values, and developing engagement and comms strategy to sustain commitment across the org.
Benenden is a healthcare provider (mutual, not-for-profit) – they’re a single product, single price healthcare provider. 80% of spending member funds is finding a fast route to diagnosis via private. Do lots of cataracts, varicose veins,… and offer helplines at a single flat rate at £8.45 a month with no restrictions – the most under-priced product ever! And available for corporate schemes 🙂